Introduction


Our brand has an ownable colour palette, so it's important that it's used correctly and in the right proportions.
Our navy colour allows our brighter colours to be visually impactful and vibrant representing the energy of IONITY.

 

Download IONITY_Colour_Palette_CMYK.ase

Download IONITY_Colour_Palette_RGB.ase

Download IONITY_OnePager_01.pdf
 


Primary Colour Palette
 



Secondary Colour Palette
 



IONITY Gradient
 

Our blue, purple, red and pink from our colour palette create the IONITY gradient which is used to in our logo and for other small design elements.

Download IONITY_Gradient_CMYK.ai

Download IONITY_Gradient_RGB.ai
 


Colour Ratio
 

Our brand colours are used in this ratio. It's important the right balance is adhered to create the right feel.